Skip to main content
East Coast Symposium 2023 Main banner
Back

East Coast Symposium

Client Acquisition from a Business & Clinical Perspective- NO CEs

128 - Client Acquisition from a Business & Clinical Perspective - NO CEs

Level of Instruction:

Friday, November 3, 2023
10:30 AM – 11:45 AM ET
Location: Gallery AB
Session Description: This Panel panel presentation will discuss the history of ethics in marketing within the behavioral healthcare space, including challenges, successes, examples, and current trends. Those participating will be challenged within their behavioral healthcare space to be preventative and aware of unethical behaviors, despite their position, credentials, or licensure.

Learning Objectives:

After this activity participants should be able to
  • Ability to assess and identify appropriate and ethically sound marketing basics to differentiate between what is “right” and “wrong.”
  • Applying next steps for prevention, awareness, and reporting; being part of the solution and not the problem.
  • Analyzing programs level of care options vs. client needs/abilities. Applying an ethical balance of financial goals vs. impact of client care.